Lawsuit alleges owners engaged in deceptive business practices in violation of the Michigan Consumer Protection Act
Lansign, Mich.—Michigan Attorney General Dana Nessel has filed a lawsuit against Opulent Marketing, Inc., and its owners, Adam Hakim and Isaac Saada, for allegedly engaging in deceptive business practices in violation of the Michigan Consumer Protection Act.
Beginning in 2018, Opulent Marketing marketed and sold vehicle service contracts (extended auto warranties) under the name Infinite Auto Protection (IAP), soliciting sales on the internet through a website bearing IAP’s name. The website allegedly misrepresented the benefits of the vehicle service agreements, marketing them as “100% Risk Free” and offering a “30 days money back guarantee” on all vehicle service contracts. The website further promised a “Fast 24/7 Claims Process” and a “simple claims process.”
However, the lawsuit claims that Opulent Marketing failed to deliver on these promises, routinely denying and ignoring valid claims and eventually ceasing to pay claims altogether. Customers who attempted to cancel their contracts were also allegedly denied refunds. The company also advertised an A-plus rating with the Better Business Bureau when it actually held an F rating.
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