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By the Numbers: California dealerships highlight 2024 repair data and more

New report drills down to average number of service techs per dealership, number of additional techs needed, average service and parts sales, and more

Sacramento, Calif.—The California New Car Dealers Association (CNCDA) published its 2024 Economic Impact Report last week, which highlights new car dealers’ employment data, vehicles sold, trends and more. The following are highlights from the report.

• California’s new car dealers sold 1.76 million new vehicles and employed over 138,478 (96 people per dealership).

• California’s new car dealers paid a total of $8.83 billion in state sales tax in 2024, an average of $6.15 million of sales tax per dealership.

• The average total taxes paid per California dealership in 2024 was $9.53 million, totaling $13.86 billion statewide.

• New car dealers sold 387,368 electric vehicles (EVs) in 2024 which represents 22% of the total new light-duty vehicles sold in the state last year.

• The EV market share in California is three times higher than the EV market share in the rest of the United States.

• Dealers anticipate spending an average of $336,000 each on EV charging infrastructure to help meet the needs of CA’s EV consumer demand.

• California’s new car dealers gave $70.75 million to charitable and civic organizations in 2024, an average of $49,300 per dealership to good causes.

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