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SEMA affirms commitment to 2021 SEMA Show as COVID grabs headlines

With rapid pace of change regarding the virus, show organizers expect to know more about the specific measures that will be required in November   

Diamond Bar, Calif.—At a time when COVID is back in the headlines, SEMA wants SEMA Show attendees to know that the association is committed to holding the event, Nov. 2–5, and showcasing two years of product innovations, vehicle trends, and industry-leading education.

“The SEMA Show is the only place in the world that brings together the people, products, vehicles, and ideas that drive the aftermarket industry,” said Tom Gattuso, SEMA vice president of events.

Concerning safety measures, the COVID landscape and state and local requirements are changing week to week. With this rapid pace of change, SEMA expects to know more in the coming weeks about the specific measures that will be required in November.   

“Meanwhile, the basics are in place. The Las Vegas Convention Center has been awarded the GBAC STAR certification, which demonstrates the highest standards for daily cleaning, air filtration, and sanitization. It is the gold standard for safe facilities,” Gattuso said. 

Select aisles have been widened for enhanced attendee flow. An updated floorplan will also make the show easier to navigate and allows for optimal locations for new and returning event features.

“SEMA is committed to delivering an event that exhibitors and attendees can rely on to network and conduct business,” he said. “We are working with Nevada authorities amidst an evolving landscape to deliver an outstanding event consistent with local health and safety requirements in November.”

To register and learn more about the 2021 SEMA Show, visit www.SEMAShow.com

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