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ASA Northwest opens registration for ATE 2020, March 27-29, event expects sell out

Early-bird registration for members ends Jan. 29

Lakewood, Wash.—ASA Northwest has announced registration for the Automotive Training Expo (ATE) 2020 is now open for attendee registration. The annual event is expected to sell out and will take place at the DoubleTree Hotel, Seatac, Wash., March 27-29.

Visit for a complete class listing/description.

ATE, the West Coast’s largest automotive expo, features more than 60 management and technical training classes for service and repair industry. The industry’s leading trainers provide the information and technology for shop owners, managers, service advisors, technician, automotive instructors and students.

“The ATE Committee has been working hard for the last two months putting together this years’ training schedule,” said Jeff Lovell, president/executive director ASA Northwest and ATE show producer, “and we’re bringing some new trainers to this years’ lineup, which is shaping up to be another sold out event for the sixth year in a row.”

The all-inclusive package for ATE includes three days of training classes, two breakfasts (Saturday and Sunday), two lunches (Friday and Saturday), and free admission to the ATE trade show. The early bird ASA member pricing ends Jan. 29. Visit ASA Northwest’s website,, for a complete all-inclusive package pricing list.

ATE will again be supporting automotive educators with discounted registration fees, certification for 20 hours of ongoing training, and providing space for the educators’ meeting Friday afternoon where they will discuss issues facing education and interface with ASA Northwest shops.

New trainers for 2020 include Kim Auernheimer with WTI, Greg Marchand with Advance Professional, Tom Smith with CTI, John Shewbridge with Hunter Engineering Company, Mark Seawell with RLO Training, Chris Cloutier with Autotextme, Bruce McDowell with Training Academy, W Rippetoe with AutoZone, Jill Trotta with RepairPal, Nelson Davis with AutoZone, Rose Gunderson with Washington Retail Association, Chris Martino with OPUS IVS Powered by Autologic, and Holli Margell with Native Light Photography.

“We get extraordinary support for ATE classes from our training class sponsors who are invaluable to our event,” Lovell added. “This year they include ACDelco, Advanced Professional, ATI,  AutoZone, BOLT ON Technologies, BWD/O’Reilly Auto Parts, Bosch Automotive Aftermarket, CTI/WTI, ESI, Hunter Engineering, Hybrid Automotive, Motor Age, OPUS IVS Powered by Autologic, RepairPal, RLO Training, and Technician Academy.”

In addition to the three days of training, ATE also features a Friday and Saturday evening trade show with more than 50 exhibitors displaying a variety of automotive related parts, products, tools and equipment, business services, training opportunities, and more. The trade show offers complimentary hors d’oeuvres each night and provides thousands of dollars in prizes and giveaways.

Visit for a complete class listing/description. ATE is produced by ASA Northwest.

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