All 17 locations will operate under the Crash Champions name and banner, bringing the company’s total number of shops in California to 51
Chicago—Crash Champions has announced it has entered into an agreement with Mike’s Auto Body in the greater San Francisco Bay Area. Slated to close in early August 2022, all 17 Mike’s Auto Body locations will operate under the Crash Champions name and banner, bringing the company’s total number of shops in California to 51.
Founded by Mike Rose in 1972, the business offers a full suite of modern collision repair services at its 17 locations, spanning from Napa to Fremont.
“For nearly 50 years, Mike’s Auto Body has been a model of excellence for our industry,” said Matt Ebert, founder and CEO of Crash Champions. “When you look at our incredible growth over the last three years, there’s a common theme with every M&A transaction we’ve completed: true partnership with great operators. Every deal we have done has been rooted in identifying the right partners who share our operational ethos, and never has this been truer than with Mike’s Auto Body. The Rose family has built a phenomenal business with a stellar reputation and robust footprint that fits well with our platform in California. I’m thrilled to welcome the Rose family and their team to Crash Champions, and I look forward to our future together.”
Following the transaction, Mike Rose, Brennan Rose, and Ragen Rose-Ortland will become equity holders in Crash Champions.
“After five decades of building this business into the respected leader it is today, I could not be prouder to partner with Matt Ebert and Crash Champions to begin a new chapter,” said Mike Rose. “This is a tremendous day in our history, and we are all very excited to take this next step.”
Ragen Rose-Ortland, CFO of Mike’s Auto Body, added, “Matt and his team have demonstrated a clear commitment to their customers, employees, and the neighborhoods where they live and work, which was important to us with our choice of national MSOs. As we join together with Crash Champions, we know we’re in great hands.”
“Since our founding, we have been doing business the right way and putting the people we serve first,” said Brennan Rose, CEO of Mike’s Auto Body. “This approach has led to our success, and in Crash Champions, we know we have found a partner who shares this mission and philosophy — ensuring that our values are maintained moving forward. This is a monumental day for the Mike’s Auto Body family, and I look forward to what the future holds under the Crash Champions banner.”
Crash Champions first entered the California market in early 2020 with the acquisition of Pacific Elite, a 23-location operation in Southern California. This was followed by the acquisition of Fountain Valley Bodyworks, an Orange County-based operator of two of the highest-performing collision repair shops in the country, in October 2020. Through a handful of successful transactions that followed, Crash Champions then entered the Northern California market with the addition of five locations in the San Francisco Bay Area from 2021-2022.
“California has been a major focus for us, as evident by our many transactions in the market over the last few years,” said Ebert. “With the addition of Mike’s Auto Body — and the experienced team behind their success — our platform now includes powerful assets and capabilities in the center of Northern California. Combined with our strong presence throughout the greater Los Angeles, Orange County, and San Diego regions, we are now one of the top players in almost every major market of the state. This is yet another key milestone in our incredible growth story, and we’re just getting started.”
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