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Auto Service Leader launches print magazine

Platform connects leaders in the industry, sharing their stories, strategies, and successes to help others grow their businesses

Minneapolis—Auto Service Leader announced the launch of the first issue of its print magazine, set to hit readers’ mailboxes later this month.

“It’s exciting to reach this milestone and officially launch Auto Service Leader to the industry,” said longtime industry editor Bryce Evans, the founder and editor-in-chief of Auto Service Leader. “We couldn’t be more proud of what our team has built — and the passionate support of so many people in the industry.

“This launch is very different, fills a gap that’s extremely needed, and, most importantly, that our readers deserve.”

Auto Service Leader is an independent magazine and media brand, serving the automotive repair and service industry. It connects its audience with the highest-performing leaders in the industry, sharing their stories, strategies, and successes to help others grow their businesses and grow themselves.

With no traditional advertisements and a membership-based approach, Auto Service Leader is dedicated to building an offering that truly puts the audience first. No bias, no agendas — Auto Service Leader exists to help readers push their businesses forward.

“It’s the reverse of the traditional publishing model many are used to, especially in auto service,” Evans said. “As we see more and more consolidation and acquisitions — both in this industry and in publishing — we want to prove how strong the independent is, and that focusing on your end-user, above all else, is what’s important.”

In addition to its print magazine, Auto Service Leader’s digital hub has a growing library of videos, audio, written pieces, and downloadable resources, like SOPs, templates, guides, etc. designed for members to implement directly into their businesses.

Features of the new print magazine include:

• 84 pages on high-grade paper, allowing for a better level of readability and a difference readers will feel.

• No traditional advertisements — only select sponsoring partners who share their knowledge with readers.

• Expansive layouts with more photography, more detailed storytelling, and more thorough how-to’s.

• Quick-hitting “Build” section, offering front-of-the-book segment features that deliver concise and direct concepts and strategies to help you improve.

• Deep-dive “Grow” section with back-of-the-book pieces that are more detailed concepts to help push your business forward, including a recurring “How They Did It” piece that details exactly how a shop implemented a new change.

• “Voices” throughout, from rotating industry leaders, taken from their interviews and reformatted to deliver a powerful, personal message.

For more information, or to subscribe to Auto Service Leader, visit autoserviceleader.com.

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