Wilson will oversee marketing projects including AAPEX and other major events, brand development, and company messaging
Research Triangle Park, N.C.—The Automotive Aftermarket Suppliers Association (AASA) has announced that Pepper Wilson has joined the AASA team as marketing and communications manager. Wilson will oversee marketing projects including AAPEX and other major events, brand development, and company messaging to reinforce and expand AASA’s presence in the market and focus on connecting members to what matters.
“We are fortunate to have Pepper join our team and contribute to AASA’s marketing and communications efforts,” said Paul McCarthy, president and CEO of AASA. “We are excited to leverage her expertise and aftermarket industry experience to keep building the AASA brand and engaging members and partners across the industry.”
Wilson joined the automotive aftermarket in 2017, working for one of the largest warehouse distributors in the Southeastern United States. A graduate of Longwood University in Business Administration and Management, Wilson played Division I softball while earning her degree and went on to play two years in the National Pro Fastpitch league for the Chicago Bandits.