The partnership will work with local area high schools and technical programs in order to host educational awareness seminars
Leesburg, Va.—After hosting several successful seminars in the spring, the ASE Education Foundation and Goodguys Rod and Custom Association Goodguys are hosting additional educational awareness seminars at four Goodguys events starting on Aug. 22, in Pleasanton, Calif.
As part of the partnership, the ASE Education Foundation and Goodguys work with local area high schools and technical programs in regions where Goodguys produce events to identify and recruit students interested in careers in hot rodding.
On Fridays, select Goodguys events are used as real-life classroom environments where students can experience the industry in person and meet with various automotive professionals from diverse industry backgrounds.
In addition to the Aug. 22 event, three more seminars will be held during the school year including Sept. 5 in Loveland, Colo., Sept. 26 in Fort Worth, Texas, and Nov. 21 in Scottsdale, Ariz.
The Goodguys partnership is one of many industry relationships the ASE Education Foundation has developed to help solve the technician shortage. As part of the expanded alliance with Goodguys, a new Careers In Hot Rodding website provides in-depth information on the programs and opportunities available to students and schools.
“Our partnership with Goodguys helps address the critical shortage of skilled automotive service professionals by allowing us to connect with students who are passionate about cars and have the technical ability needed to succeed in various automotive careers,” said Mike Coley, president of the ASE Education Foundation. “By bringing students from ASE-accredited programs to Goodguys events, we are showing them the many paths available in the industry, from hands-on technician roles to broader career opportunities.”
The Goodguys Rod and Custom Association promotes and produces some of the world’s most dynamic automotive events. Founded by lifelong hot rodder Gary Meadors in 1983, Goodguys Rod and Custom Association is the world’s largest hot-rodding association with over 70,000 active members worldwide. Goodguys events feature thousands of candy-colored hot rods and customs, tricked out trucks, mighty muscle cars and regal classics sprawled throughout venues such as fairgrounds, super speedways and large outdoor stadiums.
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