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Posts published in “Columnists”

How to Win Over a Tough Customer

If you close your eyes and picture a tough customer, what image do you see? Is it a price shopper on the phone? An argumentative customer at the front counter?

Service with a Smile

A little humor can go a long way in turning an auto repair experience into a pleasurable one for customers.

Empowering Service Writers

If you sacrifice all of your free time, family time and health and well-being, you can oversee every aspect of your shop, and grow your business — but there’s a better way.

The Power of Customer Reviews

Your shop needs to both attract more positive reviews and share the excellent reviews you receive — once again, the answer is in social media.

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