Silverlake Automotive in Coeur d’Alene also has active plans to to expand into both Spokane, Wash., and broader Idaho
Coeur d’Alene, Idaho—Straightaway Tire & Auto has announced the acquisition of Silverlake Automotive, a five-location automotive repair brand. Silverlake currently serves the Coeur d’Alene, Idaho, market with active growth plans to expand into both Spokane, Washington and broader Idaho.
The partnership marks Straightaway’s first major expansion into a new geographic area beyond its existing footprint, expanding the company’s reach across the Mountain West. Silverlake Automotive will become the fifth brand under the Straightaway name, bringing more than 30 new team members and expanding its total footprint to 87 shops, and it is currently on track to reach the 100 locations milestone in early 2026.
Longtime Washington and Idaho natives, Will and Rebecka Sando purchased Silverlake Automotive in the northern Idaho community in 2003 and grew their business. Will Sando will continue leading the Silverlake brand with support from the Straightaway platform team. Stepping into the role of brand president of Silverlake Automotive, he will play a key role in growing Silverlake’s presence in Idaho and Washington.
“From the beginning, we weren’t looking for an exit. We were looking for a way to stay, lead, and continue growing Silverlake,” said Will Sando. “Straightaway’s model gives founders the ability to remain operators, build their brand, and gain the infrastructure needed to scale.”
John Teddy, CEO at Straightaway, said, “Will and Rebecka Sando represent everything we look for in a partner. They are dedicated to their employees, passionate about serving their customers with excellence, and have a bold vision for future growth. We couldn’t be prouder to welcome their team and continue building upon the amazing legacy they have created.”
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