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Tire industry veteran Jay Goldberg dies at 86

Goldberg was a fixture in the Southern California tire community and was recently inducted into the CTDA Hall of Fame

Longtime industry veteran Jay A. Goldberg, 86, who led a successful career in the tire business with decades of community service, died on Feb. 8.

Born in Akron, Ohio, he attended UCLA and soon began a career in private business. As a fixture in the Southern California tire community, he joined brothers Stan and Arnie Sperling in 1969 to help operate the successful chain of stores of Globe Tire (Globe Tire & Motorsports).

Goldberg also served on the board of directors of the California Tire Dealers Association (CTDA) for more than 50 years and was recently inducted into the CTDA Hall of Fame. His business interests also included Anderson Tire and Semperit Pacific.

Besides his numerous charity efforts, Goldberg also found time to serve tire dealers on a national level working on various committees for the former National Tire Dealers & Retreaders Association (NTDRA), now TIA.

He dedicated much of his free time to community-service and many charity-based organizations, most notably the Valley Family Center, where he served on its board for 19 years to help provide resources for under-served families and women in the San Fernando Valley. Goldberg was also an avid fan of the Los Angeles Dodgers, going to games for more than five decades as a season-ticket holder.

Donations in Goldberg’s honor can be made to the Valley Family Center, the American Cancer Society or CureHHT.org

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